Monday, November 6 • 2:00pm – 2:50pm
Caffeinated beverages are widely consumed both in and out of the workplace. However, one drawback of caffeine is the so-called “”crash.”” Join this session to learn about finding the right caffeine balance and moderating the crash, so the functional effect of caffeine is fully optimized. Use this knowledge to match the best product categories to your well-being focused clients and stamina-starved consumers. An overview of plant-based functional product trends will kick off this session and contextualize the caffeine experiments.
- Learn plant-based functional product trends.
- Conduct experiments on measuring the effects of caffeine.
- Optimize performance with appropriate caffeine intake.